SEO

9 Link Building Strategies to use in 2022

Daniel Lofaso
Daniel Lofaso Last updated April 15, 2026

https://youtu.be/9J618i\_RMpI

If you want your content to rank, you will need to know the best link building strategies to use. In today’s video, Digital Elevator Founder and CEO Daniel Lofaso goes over 9 of the most popular link building strategies to use in 2022 with a breakdown of their pros and cons.

These strategies include:

1. Guest Blog Posting
2. Link Requests
3. Broken Link Building
4. Directory Links
5. Reciprocal Link Building
6. Unlinked Mentions
7. Syndication
8. Community Site Links
9. Paying for Links

After watching this video you’ll know about the various ways to approach link building and which strategies you should consider to help rank your, or your clients’, content.

References:

https://www.searchenginejournal.com/google-guest-posting-for-links-warning/372115/#close

https://ahrefs.com/blog/broken-link-building/

https://ahrefs.com/blog/reciprocal-links/

https://ahrefs.com/blog/unlinked-mentions/

https://visual.ly/view

https://developers.google.com/search/docs/advanced/guidelines/link-schemes

Daniel Lofaso
Written by Daniel Lofaso

Founder and CEO of Digital Elevator. 15+ years of marketing experience helping businesses compete and win online, from emerging startups to Fortune 100 leaders.