Case Study


How we helped ResusciTech with content marketing, competitive analysis, and SEO consulting.


ResusciTech is an early-stage CPR certification app-based biotech company that required a budget-friendly SEO gameplan to help boost brand awareness and create a research hub that was coupled with high traffic keywords. As a startup, we decided a robust SEO consultation arrangement - where we would provide actionable recommendations to their in-house team - would be the most cost-effective approach to help them reach their goals.


Competitive analysis

Content marketing recommendations

SEO recommendations

Conversion rate optimization recommendations

UX and UI recommendations

Keyword research

On-page SEO recommendations

Content briefs

Keyword gap analysis

Site architecture recommendations


ResusciTech has made significant gains in its business including SEO-related gains that have resulted in a Domain Rating increase from 0 to 34. Their brand has also secured notable press mentions including the American Heart Association, Boston Globe, and ABC. This exposure has also resulted in partnerships from companies such as ACE Fitness, Anytime Fitness, Yoga Alliance, and the Boys & Girls Clubs. Further, ResusciTech has a detailed gameplan for content marketing, website UX, and SEO that they can implement to continue to gain market share in the CPR Certification space.

Abigal Kohler

Co-Founder, CEO

The Digital Elevator was referred to me by a trusted colleague who worked with them for years on SEO and their website. After approaching them for our project, I totally understand why. From their communication to their price compared to similar vendors, they exceeded our expectations and went above and beyond.

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