July 22, 2025
Rob Hatch
Chief Creative Officer
We’re Digital Elevator
A growth marketing agency for biotech. Our campaigns, on average, deliver up to 1,300% ROI, generate 66% more leads, drive up to 700% growth in conversions, and increase client revenue by as much as 19%.
Why Digital Elevator?
The most important reason: results!
Digital Elevator has more published case studies than any other biotech marketing agency. The insights used in your marketing strategy come from over 15 years of managing hundreds of accounts, ranging from startups to a top 10, Fortune 100 life science company.
Our Story
Digital Elevator, founded in 2010 by Daniel Lofaso, emerged from humble beginnings as a pioneer in SEO and content marketing, offering transformative services to businesses seeking to thrive in the digital age.
From our inception, we’ve grown organically through word of mouth and strategic networking, honing our expertise across diverse and competitive industries, from law firms to healthcare IT, and SaaS startups. Our founder’s deep ties to the SaaS community fueled our early success, with a remarkable 44% of our historic clients achieving funding or acquisition milestones.
In 2015, a pivotal opportunity with a Fortune 500 life science powerhouse propelled us into the world of enterprise marketing, where we thrived alongside industry giants, learning invaluable lessons in strategy and execution. They too got acquired.
Today, Digital Elevator is the go-to agency for high-growth biotech companies seeking to navigate the sustainable growth and the complex landscape of funding and partnerships. We understand that success in biotech requires more than just scientific prowess—it demands a finely crafted marketing strategy that captivates investors and partners alike.
While other agencies offer either low-cost solutions with minimal impact or exorbitant contracts with uncertain outcomes, Digital Elevator defies the norm. Our track record speaks for itself—we deliver results that exceed expectations, positioning our clients for long-term success.
Leadership team
You’re in Good Company
-
Dan and the Digital Elevator team helped us out with new SEO-focused service page sales copy but took a vested interest in how that copy worked within our entire sales process. This led to improvements into our overall sales cycle and how rankings and content could be leveraged to generate more leads.
Chris Morrison
Director of Marketing, McKesson BPS
-
Their digital marketing strategies resulted in a 211% increase in new business over a period of 3 months. There has been measurable progress in SEO each month. They’re very responsive and take the extra step to provide the best possible experience and results.
Robert Wells
CEO, Allocable
-
Digital Elevator brought expertise in SEO and PPC that triggered quick wins and long-term success for our digital channels. The depth of expertise, hand-in-hand partnering on each aspect of the project, and the integrity their agency garnered was instrumental in our partnership and was pivotal to increasing brand awareness and lead generation for Champions.
Rachel Bunting
VP Global Marketing, Champions Oncology
-
The Digital Elevator Team is on my most trusted partners all-star list. They are an incredibly bright, capable, and easy to engage with group of professionals that rebuilt our existing website giving it the modern look and feel we needed, rich with valuable content. My endless thanks to TDE! Well done!
Tim Branz
CIO, Ironshore
What does Digital Elevator do?
Lead Generation
SEO services
Google Ads
LinkedIn Ads
Solution/service page optimization
Google Ads
LinkedIn Ads
Solution/service page optimization
Brand Awareness
Content strategy
Longform blog posts
Resources & tools
Social ads
Longform blog posts
Resources & tools
Social ads
Conversion Rate Optimization
Web design
Content audit & site structure
Technical SEO
UX/UI design
Content audit & site structure
Technical SEO
UX/UI design
Get Your Free Custom Marketing Plan That Outlines The Exact Strategy We’ll Use to Help You Grow
Our SEO, content marketing, and PPC marketing action plans provide you with an expert strategy with data-driven insights and decades of experience working with 100s of companies, absolutely free.
Case Studies
Ways We Can Work Together
We move at the speed of business and offer multiple different options for working together.
Outsource all your marketing to us or let us become an extension of your internal team.
One-off Projects
From content projects, to landing pages, to deep PPC audits, we’ll provide a ton of value and then let you run it yourself.
Ongoing Consulting
We’ll have one of our marketing experts work with your in-house team to make sure you are continually making progress.
Design & Development
Build a high-performing website or your next fully integrated healthcare professional portal with our full-stack dev team.
Ongoing Management
We strategize, implement, and continuously improve all aspects of your SEO, content marketing, or PPC so you can focus on your science.
Marketing Services FAQ
What's it like working with Digital Elevator?
We prioritize services that have maximum business impact, while also focusing on services that lay the foundation for more expansive marketing campaigns. Strategies and execution are based on best practices as well as conversations with you on the areas of your business that are most important to your growth goals.
How do you measure the impact of your services?
We set up monthly reporting and review it on recurring meetings to revisit the performance and direction of our work. Upon the onset of new engagements, we discuss KPIs with our clients to determine what is most important to them so we are aligned.
What tech stacks are you familiar with?
We have experience & expertise across enterprise development, analytics & digital marketing software platforms including all Google products, WordPress, HubSpot, Salesforce, AI & LLMs, Shopify, SEMRush, Ahrefs, Figma, LinkedIn, and more...
How do you use PhDs or SMEs in your projects?
We utilize PhDs across various aspects of our marketing from SEO, content writing, editing, and strategy. We bring in subject matter experts including PhDs, MDs, or specialized writers based on our clients’ area of expertise.
What's your philosophy on marketing?
Our marketing philosophy is aligned with how consumers interact with brands. Today’s buying cycle demands that brands are active at every stage of the buyer journey. From problem identification and solution exploration to requirements gathering, supplier selection, and purchase decisions, we craft strategies that encompass the entire sales process.
