Life Science B2B Lead Generation

Life Science & Biotech Lead Generation Agency

Lead generation services for the life science and biotech industries specifically focused on sales funnel optimization and driving highly-qualified leads.

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Multi-channel life science and
biotech b2b lead generation

 

Fortune 500s, emerging biotechs, and SMBs. We’ve worked with companies of all sizes and can help you generate more leads from multiple marketing channels.

 

Attract life sciences audiences across multiple channels to get your messaging across, translating to more leads

Attract life sciences audiences across multiple channels to get your messaging across, translating to more leads

From your website to your social media channels, blog, ads, emails, and industry publications, we’ll consider all the appropriate channels to create value for your offer.

In-house, multi-channel lead generation is cost-prohibitive. Delegate your lead generation to us to save money and time

In-house, multi-channel lead generation is cost-prohibitive. Delegate your lead generation to us to save money and time

Multi-channel marketing is our specialization and we have digital marketing specialists on our team - strategists, writers, SEOs, PPCs, graphic designers, and developers - who can execute your strategy.

Let us create a custom strategy for you to drive awareness and leads based on how the scientific community buys

Let us create a custom strategy for you to drive awareness and leads based on how the scientific community buys

From problem identification, solution exploration, requirements gathering, supplier selection, and purchase decisions, we craft a strategy that takes the entire sales process into account.

Set up measurable campaigns that showcase ROI and compound the efforts for consistent growth

Set up measurable campaigns that showcase ROI and compound the efforts for consistent growth

From goal setting to measurement, we’ll put the analytics and reporting tools in place that help you understand how your marketing efforts translate into growth.

Our Approach to Life Science Lead Generation Marketing Drives Consistent Results

At Digital Elevator, our approach to biotech lead generation is grounded in a comprehensive understanding of the industry’s buying processes. We stay at the forefront of the latest trends and strategies in marketing, enabling us to craft strategies that resonate with your target audience.

By leveraging our extensive expertise, we create engaging, trustworthy, and impactful campaigns that grow your pipeline and lead to increased sales revenue.

Schedule a lead generation discovery call today

The discovery call is the first step in discussing your business, your goals, and the potential suite of services you need.

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The Perfect Marriage of Digital Marketing Knowledge That Covers all Aspects of Lead Generation

We consider buyer personas, purchase intent, sales funnels, SEO, PPC, social media, PR, and more in our lead generation campaigns.

  • Buyer Personas
  • Jobs to Be Done
  • Analytics
  • Keyword Research
  • Blog Design
  • Technical audits
  • Creative (& Clever) Copywriting
  • On-page SEO
  • Building Protected Content
  • Content Writing
  • Off-Page Enhancements
  • Domain Rating Improvement
  • User Experience Analysis
  • Competitive Analysis
  • Industry Publications
  • Site Architecture Analysis
  • Email Marketing
  • Conversion Rate Optimization
  • First-Party Data Implementation
  • Retargeting Ads
  • Interactive Tool Creation
  • Bounce Rate Minimization
  • Internal Linking Improvement
  • Case Studies
  • Content Promoting
  • Social Ads

Case Studies

iQ Bio

A CRO approached Digital Elevator with the specific goal of increasing sales revenue from a single marketing project.

Services

Conversion rate optimization

Web design

Case Statistics

    • Revenue increase

      19%
    • eCommerce conversion rate increase

      51%
    • Time on page increase

      57%
View Case Study

DuvaSawko

The healthcare IT company utilized Digital Elevator for a full suite of services such as web design, SEO, content marketing, calculator tool creation, and LinkedIn PPC.

Services

Content marketing

SEO

Website Rebuild

LinkedIn Ads

Case Statistics

    • Increase in organic traffic

      732%
    • Increase in conversions

      700%
View Case Study

McKesson

Learn how Digital Elevator solved McKesson’s challenges converting large volumes of visitors into leads and helped with Content Marketing, conversion rate optimization, and PPC Consulting.

Services

Content marketing

CRO

PPC

Case Statistics

    • PPC lead increase

      34%
    • Total lead increase

      15%
    • Reduction in lead to meeting time

      25%
View Case Study

Health Synergy Clinical Research

To help them quickly get featured for relevant searches, Digital Elevator rolled out a comprehensive local SEO campaign focused on Google My Business, on-page SEO, off-site signals, and a review strategy.

Services

Local SEO

On-page SEO

Off-page SEO

Case Statistics

    • Increase in leads

      327%
    • Increase in reviews

      600%
    • Timeframe to completion (months)

      3
View Case Study

Niche biotech

A clinical research and manufacturing product provider in a niche market turned to Digital Elevator’s content marketing expertise to help fuel substantial SEO growth.

Services

Content marketing

SEO

Case Statistics

    • Traffic value

      $39000
    • Keywords in SERP top 3

      600
    • Blogs published

      100
View Case Study

IBT

Contract research firm IBT relaunched a site and needed help with technical SEO, site speed, and keyword rankings to increase visibility.

Services

SEO

Case Statistics

    • Site health score

      99%
    • Top 10 keyword movement

      28
    • Month campaign

      3
View Case Study

Ways We Can Work Together

We move at the speed of business and offer multiple different options for working together.

Project-based

We’ll ideate, execute, and report on a project-based lead generation campaign for a specific product or service.

Ongoing Lead Generation

We’ll provide the strategy, research, and implementation of your lead generation efforts and report on the performance.

Let's Talk

We Excel At These Other Marketing Channels Too

SEO

Content marketing and SEO work hand-in-hand to make your website a traffic magnet and lead generation machine.
Learn More

PPC

Have us manage or improve your paid ad campaigns across Google, social, or other platforms.
Learn More

Web Design

We specialize in cutting-edge biotech websites that are beautifully designed, informative, and scientifically accurate.
Learn More

Lead Generation FAQs

How does lead generation differ from other marketing strategies?

Lead generation campaigns are goal-based by nature and span multiple marketing channels. Other marketing strategies, while interconnected, are often considered in isolation rather than as part of a lead generation ecosystem.

What kind of lead generation do you do?

Our lead generation strategies are based on client goals, buyer personas, and market opportunities. Each strategy may be comprised of an evaluation of the website, SEO, content marketing, PPC, social ads, asset creation, CRM integration, and more to ensure multiple touchpoints are triggered within our clients’ campaigns.

How do you price your lead generation services?

As lead generation is inherently tied to an ROI, we start with the lead generation goals of our clients, the types of campaigns we can run to meet those goals, and the potential pipeline that we can create. The associated investment often includes our management fees as well as third-party fees to platforms such as LinkedIn, Google Ads, or industry publications.

Tell me about your contracts.

We have contracts that are aligned with the goals of the client. This includes project-based contracts as well as retainers. If ongoing content production, ads management, or SEO is merited to reach your goals, we will let you know.

How can I determine if the strategy is working?

We’ll set up automated monthly reporting to review the campaigns and provide you access to analytics tools that you can review at any time. We tie this into a CRM and can report on the leads generated and determine the channels that work best. Ongoing client calls are part of our process so you know exactly how your campaigns are performing at all times.