Life Science & Biotech PPC Agency

Our Goal is Unprecedented Return on Ad Spend (ROAS)

At Digital Elevator, our goal is “to make our clients far more than they invest in us.” As a biotech PPC agency, this means taking into account ad spend, our management fee, and historical or industry conversion rates.

Unlike other PPC agencies who will take your money without first determining what your profit margins will be with some simple estimates, we have these discussions during our evaluation of your company, its products, perceived advertising costs, and our management fee. If we don’t think PPC is a good investment for you, we’ll tell you that before we begin. Not after we try.

What PPC Management Services Do We Provide?

Ongoing PPC Management

Done for you, expertly managed PPC campaigns.

One-time PPC Audits

Just want to know how your existing campaign can be improved? Get an audit.

Landing Page Creation

From sales copy, to user experience, to user interfaces, our landing page design services are focused on thing: conversions.

Conversion Rate Optimization (CRO) Projects

Getting the clicks but not the return on your ad dollars? We'll take a look under the hood to see how we can increase your conversion rates.

Schedule a discovery call with a marketing strategist

Impression Data

Budget Recommendation

ROI Estimates

Keyword Research

Competitive Analysis

Landing Pages

PPC Platforms We Excel At

Full Scope of PPC Capabilities

Call Tracking Options


Utilizing Negative Keywords

Keyword Research

Advanced Retargeting Campaigns

Landing Pages

eCommerce Campaigns

Improving Quality Score

Display Ads

Lead Generation Campaigns

Conversion Rate Optimization

Location-Based Targeting

PPC Management FAQs

Why is Digital Elevator PPC Management Different from other agencies?

Simple! Our people. We take PPC campaign management personal and work hard to make sure our clients are making a good ROI on their investment. Our team is comprised of PPC industry veterans with varying backgrounds, including working in-house for major biotech companies, working a some of the biggest agencies in the world and the biggest accounts in the world, and working alongside startups as well as Fortune 500 companies.

Do you have biotech PPC experience?

Yes! We've worked with some of the biggest biotech companies in the space such as McKesson and Siemens, with startups, and with pharmaceutical companies, clinical trials organizations, labs, eCommerce stores, and everything in between.

What is PPC advertising?

PPC (Pay-Per-Click) advertising is an online advertising model where advertisers pay a fee each time their ad is clicked. It's a way to buy visits to your website rather than earning them organically.

Why should I consider PPC advertising for my business?

PPC can drive targeted traffic to your website quickly, increase brand visibility, and offer measurable results. It's a powerful tool for businesses looking to reach their specific audience and generate leads or sales.

What platforms do you work with for PPC advertising?

We specialize in various platforms, including Google Ads, Bing Ads, Facebook Ads, and other popular advertising networks.

How do you create and optimize PPC campaigns?

We start by understanding your business, goals, and target audience. Then, we perform keyword research, create ad copy and designs, set up campaigns, and continually optimize them for better performance.

What is your process for keyword research and selection?

We use various tools to identify relevant keywords, analyze their competition, and select the most cost-effective and high-converting ones for your campaigns. Keyword intent has a lot to do with our selection, and we want to make sure the words we go after have high purchase or conversion intent to maximize ad spend.

How do you manage PPC budgets effectively?

We carefully allocate your budget, monitor spending, and adjust bids and targeting to ensure efficient resource utilization and maximum ROI.

What is the expected timeframe for seeing results with PPC advertising?

Results can vary, but typically you'll start to see initial results within a few weeks, with more significant improvements over time.

How do you measure the success of PPC campaigns?

We use key performance indicators (KPIs) such as click-through rate (CTR), conversion rate, return on ad spend (ROAS), and more to track and report on campaign success.

What is the cost structure for your PPC management services?

Our cost structure will include a management fee and the ad spend budget. The exact pricing depends on the scope of work and your goals. We have different pricing models that utilize flat fee or percentage of ad spend models.

Do you have ad spend minimums to work with you?

Our clients typically come to the table with ad spend minimums of at least $5,000 per month. Each client has different needs however, and the important thing is that we can make our clients a great ROI on their campaign when we take into account our fees as well as recommended ad expenditure.

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