We’re Digital Elevator

We provide SEO, content marketing, PPC, and website development services based on the belief that every biotech should have access to Fortune 500-caliber marketers.

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Our Story

Digital Elevator, founded in 2010 by Daniel Lofaso, emerged from humble beginnings as a pioneer in SEO and content marketing, offering transformative services to businesses seeking to thrive in the digital age.

From our inception, we’ve grown organically through word of mouth and strategic networking, honing our expertise across diverse and competitive industries, from law firms to healthcare IT, and SaaS startups. Our founder’s deep ties to the SaaS community fueled our early success, with a remarkable 44% of our historic clients achieving funding or acquisition milestones.

In 2015, a pivotal opportunity with a Fortune 500 life science powerhouse propelled us into the world of enterprise marketing, where we thrived alongside industry giants, learning invaluable lessons in strategy and execution. They too got acquired.

Today, Digital Elevator is the go-to agency for high-growth biotech companies seeking to navigate the sustainable growth and the complex landscape of funding and partnerships. We understand that success in biotech requires more than just scientific prowess—it demands a finely crafted marketing strategy that captivates investors and partners alike.

While other agencies offer either low-cost solutions with minimal impact or exorbitant contracts with uncertain outcomes, Digital Elevator defies the norm. Our track record speaks for itself—we deliver results that exceed expectations, positioning our clients for long-term success.

Meet the team

Daniel Lofaso
Daniel Lofaso
Founder / Chief Executive Officer
Rob Hatch
Rob Hatch
Chief Creative Officer
Dávid Veibl
Dávid Veibl
Sr. Growth Strategist
Benaiah Brown
Benaiah Brown
Operations / Sr. Projects Manager
Bryan Conklin, PhD
Bryan Conklin, PhD
Advisor

You’re in Good Company

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Case Studies

DuvaSawko

The healthcare IT company utilized Digital Elevator for a full suite of services such as web design, SEO, content marketing, calculator tool creation, and LinkedIn PPC.

Services

Content marketing

SEO

Website Rebuild

LinkedIn Ads

Case Statistics

    • Increase in organic traffic

      732%
    • Increase in conversions

      700%
View Case Study

Health Synergy Clinical Research

To help them quickly get featured for relevant searches, Digital Elevator rolled out a comprehensive local SEO campaign focused on Google My Business, on-page SEO, off-site signals, and a review strategy.

Services

Local SEO

On-page SEO

Off-page SEO

Case Statistics

    • Increase in leads

      327%
    • Increase in reviews

      600%
    • Timeframe to completion (months)

      3
View Case Study

Ironshore Pharma

Digital Elevator partnered with Ironshore to merge multiple brands together onto one WordPress site, keeping up with compliance challenges and software integrations.

Services

Website development

CRM integration

Key stakeholder interviews

ADA compliance

Case Statistics

    • Pages built

      126
    • Timeframe to completion (months)

      3
    • Brands merged

      3
View Case Study

McKesson

Learn how Digital Elevator solved McKesson’s challenges converting large volumes of visitors into leads and helped with Content Marketing, conversion rate optimization, and PPC Consulting.

Services

Content marketing

CRO

PPC

Case Statistics

    • PPC lead increase

      34%
    • Total lead increase

      15%
    • Reduction in lead to meeting time

      25%
View Case Study

Niche biotech

A clinical research and manufacturing product provider in a niche market turned to Digital Elevator’s content marketing expertise to help fuel substantial SEO growth.

Services

Content marketing

SEO

Case Statistics

    • Traffic value

      $39000
    • Keywords in SERP top 3

      600
    • Blogs published

      100
View Case Study

Ways We Can Work Together

We move at the speed of business and offer multiple different options for working together.
Outsource all your marketing to us or let us become an extension of your internal team.

One-off Projects

From content projects, to landing pages, to deep PPC audits, we’ll provide a ton of value and then let you run it yourself.

Ongoing Consulting

We’ll have one of our marketing experts work with your in-house team to make sure you are continually making progress.

Design & Development

Build a high-performing website or your next fully integrated healthcare professional portal with our full-stack dev team.

Ongoing Management

We strategize, implement, and continuously improve all aspects of your SEO, content marketing, or PPC so you can focus on your science.

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Insights

Biotech SEO: 5 Strategies for Top Rankings [with examples]

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Life Science SEO: 4 Actionable Strategies + Examples

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Best Healthcare Content Management Systems

5 Expert Medical Device Marketing Strategies for Optimal Engagement and Conversion

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