Strategic Content Planning & SEO Consulting

Biotech Content Strategy Services

Comprehensive content strategy consulting that transforms your biotech content into a powerful lead generation engine. We help life science companies develop data-driven content strategies that attract qualified prospects, establish thought leadership, and accelerate sales cycles through strategic SEO and content optimization.

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Fortune 500-caliber content strategy expertise for biotech companies at every stage

Whether you’re an emerging biotech startup looking for content best practices for your in-house team or an established life science company seeking to optimize your content performance, we’ve had the privilege of developing content strategies for companies of all sizes. We’ve taken everything we’ve learned from creating content in the most competitive biotech markets and made it available to clients at every growth stage.

Uncover high-impact content opportunities that your competitors are missing

Uncover high-impact content opportunities that your competitors are missing

Through meticulous keyword research and competitive content gap analysis, we identify the strategic content topics and search opportunities that your competitors haven't discovered, ensuring your biotech content captures qualified traffic and establishes market leadership in underserved content areas.

Transform complex biotech concepts into compelling content that drives qualified leads

Transform complex biotech concepts into compelling content that drives qualified leads

Let us handle the complexities of content strategy and SEO, allowing your scientific team to concentrate on research and development while we create strategic content plans that effectively communicate your innovations to investors, partners, and customers.

Optimize your content architecture for maximum search visibility and user engagement

Optimize your content architecture for maximum search visibility and user engagement

Our expert content strategy techniques enhance the discoverability and effectiveness of your content, aligning your messaging with industry-specific search behavior and helping you capture the attention of researchers, decision-makers, and stakeholders in your target market.

Seamlessly integrate content strategy into your marketing for comprehensive market impact

Seamlessly integrate content strategy into your marketing for comprehensive market impact

We employ advanced content planning methodologies that enhance your overall marketing effectiveness, making it easier for your team to consistently produce content that drives results while establishing your company as a trusted authority in your specialized biotech field.

Content Strategy Services

Developed based on the results of high-revenue, high-traffic websites, our multidisciplinary SEO-driven content marketing strategy is designed to connect with your audience and drive revenue.

Product-led SEO Analysis

Drive organic growth and revenue by optimizing your product pages for search engines.

Content Audits

Maximize content effectiveness and identify opportunities for improvement.

AI & LLM Optimization

Optimize for LLMs by enhancing content for indexation and citations.

Competitive Gap Analysis

Uncover strategic content opportunities by understanding your competitors’ strengths and weaknesses.

UX Design Recommendations

Improve user experience and engagement through intuitive content presentation.

Site Structure Analysis

Enhance discoverability and search engine ranking with a well-organized website.

Get Your Free Custom Marketing Plan That Outlines The Exact Strategy We’ll Use to Help You Grow

Our content marketing action plans provide you with an expert strategy with data-driven insights and decades of experience working with 100s of companies, absolutely free.

Get Your Free Marketing Plan

The Perfect Marriage of SEO & Content Marketing Knowledge That Covers all Aspects of Rankings

Content and SEO don’t operate in a bubble. We consider keyword data, intent, competition, links, and more in our SEO-driven content marketing campaigns.

  • Keyword Research
  • Blog Design
  • Technical audits
  • Creative (& Clever) Copywriting
  • Content audits
  • On-page SEO
  • Building Protected Content
  • Engagement Boosts
  • Content Writing
  • Off-Page Enhancements
  • Building Links
  • Domain Rating Improvement
  • User experience analysis
  • Increased On-Site Time
  • Competitive Analysis
  • Content Updates
  • Site architecture Analysis
  • High-Converting Popups
  • Conversion Rate Optimization
  • First-Party Data Implementation
  • Stronger Data & Analytics
  • Editorial Calendar Strategies
  • Bounce Rate Minimization
  • Internal Linking Improvement
  • Content Partnerships
  • Content Promoting

Case Studies

DuvaSawko

The healthcare IT company utilized Digital Elevator for a full suite of services such as web design, SEO, content marketing, calculator tool creation, and LinkedIn PPC.

Services

Content marketing

SEO

Website Rebuild

LinkedIn Ads

Case Statistics

    • Increase in organic traffic

      732%
    • Increase in conversions

      700%
View Case Study

McKesson

Learn how Digital Elevator solved McKesson’s challenges converting large volumes of visitors into leads and helped with Content Marketing, conversion rate optimization, and PPC Consulting.

Services

Content marketing

CRO

PPC

Case Statistics

    • PPC lead increase

      34%
    • Total lead increase

      15%
    • Reduction in lead to meeting time

      25%
View Case Study

Niche biotech

A clinical research and manufacturing product provider in a niche market turned to Digital Elevator’s content marketing expertise to help fuel substantial SEO growth.

Services

Content marketing

SEO

Case Statistics

    • Traffic value

      $39000
    • Keywords in SERP top 3

      600
    • Blogs published

      100
View Case Study

iQ Bio

A CRO approached Digital Elevator with the specific goal of increasing sales revenue from a single marketing project.

Services

Conversion rate optimization

Web design

Case Statistics

    • Revenue increase

      19%
    • eCommerce conversion rate increase

      51%
    • Time on page increase

      57%
View Case Study

IBT

Contract research firm IBT relaunched a site and needed help with technical SEO, site speed, and keyword rankings to increase visibility.

Services

SEO

Case Statistics

    • Site health score

      99%
    • Top 10 keyword movement

      28
    • Month campaign

      3
View Case Study

Ways We Can Work Together

We move at the speed of business and offer multiple options for working together.

One-off Audits

We’ll go deep into a content audit or competitive analysis and give you the best course of action to improve your SEO.

Ongoing Content Marketing

We’ll provide the strategy, research, and implementation of your most important content marketing and report on the performance.

Content Consulting

We’ll have one of our content experts work with your in-house content team to make sure they are building a content machine based on a sound strategy.

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We Excel At These Other Marketing Channels Too

SEO

Content strategy and SEO work hand-in-hand to make your website a traffic magnet and lead generation machine.
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PPC

Have us manage or improve your paid ad campaigns across Google, social, or other platforms.
Learn More

Web Design

We specialize in cutting-edge biotech websites that are beautifully designed, informative, and scientifically accurate.
Learn More

Content Strategy FAQs

How long does the content strategy development process take?

Our comprehensive biotech content strategy development typically takes 4-6 weeks from project initiation to final deliverable presentation. This timeline includes research, competitive analysis, strategic planning, and deliverable preparation.

Is this service for startups or established biotechs?

Both startups and established biotech companies can benefit from the service as it helps define the types of content that are needed to help with brand awareness, lead generation, and sales enablement. Given the SEO focus on this service, the implementation of the strategy would provide more business value for an established brand than a startup.

Can you help implement the content strategy after development?

While our Content Strategy Services focus on strategic planning and framework development, we offer ongoing content marketing services to help implement strategic recommendations. These services focus on middle and bottom-funnel content marketing assets. Top-funnel and product or service page content analysis is provided as part of the service, and we can offer consultation on implementing these types of content.

What makes your biotech content strategy different from general content marketing?

Our content strategy approach is specifically designed for the unique requirements of biotech marketing, including scientific accuracy, specialized terminology, and sophisticated audience segments. We understand the biotech buyer journey, industry dynamics, and content formats that resonate with life science audiences.

How much does the content strategy cost?

Our content strategy service ranges from $7,000 to $10,000, depending on the competition and the amount of content required to scope out to carve out a position in the industry. For a fully involved implementation that includes UX as well as content marketing done-for-you, the investment may turn into a retainer model of a similar monthly investment. If you have an in-house content team, you can use the strategy document to inform the types of content you should be creating based on the provided content calendar.