Novita Pharma

Case Study


How we helped Novita turn their website into a reputable scientific resource as an emerging company.


Novita Pharma is an emerging biotech who develops first-in-class drugs to prevent and treat cancer metastasis and to boost anti-cancer immune responses. This was their first website project and they sought a vendor who was price-conscious, had experience working with other pharma companies, and who could guide them along the path to what would be a accelerated project in anticipation of conferences some two months from kickoff.


Digital Elevator's creative team worked closely with the Novita founders, a President/Chief Scientific Officer and Chairman, as well as their CEO to conduct numerous interviews and creative sessions to help guide the team through the project. Our goal was to effectively communicate their science through visuals as well as research resources and clinical data to help the company best position itself for its future growth goals.


Internal stakeholder interviews to understand who Novita really is

80-point website checklist

SME interviews for page copy writing

Scientifically-accurate medical illustrations in 2D and 3D

Resourceful Science and Clinical Trials pages

Accelerated two-month timeline

Alan Wills

Novita, CEO

They provided a high-quality product and great customer service for a very competitive value. Represented much better value than other companies we had bid on the project. They came highly recommended by a friend who is CEO of another biotech, and they lived up to the billing.

Subscribe: Rankings to Revenue Newsletter

Get exclusive content marketing tips only shared with email subscribers.